Privacy Policy

Effective Date: 16/11/2024

At Shore Luxe Travel, part of Shore Travel Group Limited, we are committed to protecting and respecting your privacy. This policy explains how we collect, use, and safeguard your personal data when you visit our website, interact with us, or use our services.

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1. Who We Are 

Shore Luxe Travel is a luxury travel agency based in the United Kingdom, offering bespoke holiday packages. Shore Travel Group Limited is the data controller of your personal data.

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2. What Information We Collect  

We may collect the following types of data:  

- Personal Information: Name, address, email address, phone number, and date of birth.  

- Booking Details: Passport information, travel preferences, and payment details.  

- Usage Data: IP address, browser type, time spent on pages, and referring URLs.  

- Marketing Preferences: Preferences for promotional communications.  

Online identifiers, such as hashed email addresses, phone numbers, or other customer information you provide to us (used for advertising attribution and remarketing). 

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3. How We Collect Your Data  

We collect data through:  

- Online forms (e.g., holiday bookings, newsletter sign-ups).  

- Direct communication (e.g., emails, phone calls, WhatsApp).  

- Cookies and similar technologies.

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4. How We Use Your Data  

We use your data to:  

- Manage and confirm holiday bookings.  

- Provide customer support and updates about your trips.  

- Send marketing materials (with your consent).  

- Improve our website and customer experience.  

- Comply with legal obligations.  

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5. Sharing Your Data  

We may share your data with:  

- Travel suppliers (e.g., airlines, hotels, tour operators).  

- Service providers (e.g., payment processors, IT support).  

- Legal or regulatory authorities, if required.  

We will never sell your data.

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6. Cookies  

Our website uses cookies to improve your experience and analyse traffic. You can manage your cookie preferences through your browser settings.

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7. Advertising, Remarketing, and Tracking Technologies
We use tools such as the Facebook (Meta) Pixel and Google Ads to understand how visitors use our website and to show relevant offers. These tools may collect anonymised information such as your IP address, pages visited, and actions taken on our site.

Where you provide information such as your email or phone number (for example, through an enquiry form), this data may be shared in hashed (encrypted) format with advertising platforms to help us deliver more relevant ads and measure the effectiveness of our campaigns.

You can manage your advertising preferences or opt out of personalised ads at any time by adjusting your browser settings, visiting the Your Online Choices website, or updating your preferences directly with Google or Facebook.

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8. Data Retention  

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected or as required by law.  The right to object to the processing of your data for direct marketing or remarketing purposes.
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9. Your Rights  

You have the right to:  

- Access and receive a copy of your data.  

- Request corrections to inaccurate data.  

- Request deletion of your data (where permitted).  

- Withdraw consent for marketing communications.  

To exercise these rights, contact us at admin@shoreluxetravel.co.uk.

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10. Data Security  

We implement technical and organisational measures to protect your data from unauthorised access, loss, or misuse.

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11. Third-Party Links  

Our website may contain links to third-party sites. We are not responsible for the privacy practices of these websites. Please review their policies.

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12. Changes to This Policy  

We may update this policy from time to time. The most recent version will always be available on this page.

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13. Contact Us  

For questions or concerns about this policy, contact us:  

Email: admi@shoreluxetravel.co.uk  

Phone:  0330 133 2919 

Address: Shore Travel Group Limited, 167-169 Great Portland Street, London, England, W1W 5PF.

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This privacy policy is designed to comply with the UK GDPR and Data Protection Act 2018.